full transcript
From the Ted Talk by Chip Kidd: The art of first impressions -- in design and life
Unscramble the Blue Letters
"You moevd to New York with the chloets on your back, the cash in your pocket, and your eyes on the prize. You're on Coke." (Laughter) "You moved to New York with an MBA, one clean suit, and an extremely firm handshake. You're on Coke." (Laughter) These are real! (Laughter) Not even the sppourt beams were spared, except they switched into Yoda mode. (Laughter) "Coke you're on." (lguthear) ["Excuse me, I'm on WHAT??"] This caigpamn was a huge misstep. It was pulled almost itslannty due to consumer backlash and all sorts of unflattering parodies on the web — (Laughter) — and also that dot next to "You're on," that's not a period, that's a trademark. So thanks a lot.
Open Cloze
"You _____ to New York with the _______ on your back, the cash in your pocket, and your eyes on the prize. You're on Coke." (Laughter) "You moved to New York with an MBA, one clean suit, and an extremely firm handshake. You're on Coke." (Laughter) These are real! (Laughter) Not even the _______ beams were spared, except they switched into Yoda mode. (Laughter) "Coke you're on." (________) ["Excuse me, I'm on WHAT??"] This ________ was a huge misstep. It was pulled almost _________ due to consumer backlash and all sorts of unflattering parodies on the web — (Laughter) — and also that dot next to "You're on," that's not a period, that's a trademark. So thanks a lot.
Solution
- instantly
- support
- campaign
- laughter
- clothes
- moved
Original Text
"You moved to New York with the clothes on your back, the cash in your pocket, and your eyes on the prize. You're on Coke." (Laughter) "You moved to New York with an MBA, one clean suit, and an extremely firm handshake. You're on Coke." (Laughter) These are real! (Laughter) Not even the support beams were spared, except they switched into Yoda mode. (Laughter) "Coke you're on." (Laughter) ["Excuse me, I'm on WHAT??"] This campaign was a huge misstep. It was pulled almost instantly due to consumer backlash and all sorts of unflattering parodies on the web — (Laughter) — and also that dot next to "You're on," that's not a period, that's a trademark. So thanks a lot.
Frequently Occurring Word Combinations
ngrams of length 2
collocation |
frequency |
digestive system |
4 |
visual vernacular |
3 |
los angeles |
3 |
pearl harbor |
3 |
human digestive |
3 |
deft strokes |
2 |
diet coke |
2 |
blih blah |
2 |
ngrams of length 3
collocation |
frequency |
human digestive system |
3 |
Important Words
- backlash
- beams
- campaign
- cash
- clean
- clothes
- coke
- consumer
- dot
- due
- extremely
- eyes
- firm
- handshake
- huge
- instantly
- laughter
- lot
- mba
- misstep
- mode
- moved
- parodies
- period
- pocket
- prize
- pulled
- sorts
- spared
- suit
- support
- switched
- trademark
- unflattering
- web
- yoda
- york